I dream of a world where everything is organic, everyone is kind. A world with flowers and bees. A world in which people still have a place, a world on a human scale. But when I go shopping, I don’t always buy organic products. Why not? Because when I’m in the countryside, I visit neighbouring farms, I know the farmers. They run small operations and don’t have certification, but I know how they work, the quality of their products, the care they take in production. I can see their facilities, I can see how they treat their animals, I can talk to them about their agricultural methods. This connection is valuable, it is based on trust, and is worth much more than a logo. The same goes for tea. I trust the AB organic label we have in France, and everything it stands for, but I am very happy to buy from small Nepalese farmers, for example, who have joined forces to form a co-operative with perhaps several hundred members, who I know, and whose practices I understand. These farmers know nothing about the world of certification, and probably would not be able to afford it anyway.
All about organic
15 November 2019