A better world is within our grasp


16 November 2018
A better world is within our grasp

What if we tried to think about our children? We all have immense power every time we spend our money. The power to make the world better. Spending money means encouraging people. Encouraging a producer, encouraging a distribution system. Encouraging good practice, encouraging healthy, unprocessed products, fairly traded, respecting people and the planet. We have the power to encourage artisans, co-operatives, farmers, town-centre shopkeepers, local producers. Nobody forces us to shop in big supermarkets, nobody forces us to push around trolleys loaded with industrially-produced foods, wrapped in plastic, containing mystery ingredients in addition to the sugar, preservatives and palm oil. We can consume better, and less. We can consume healthily. We can favour good producers.

And when we look at the labels, we might be surprised to see that the best is not always the most expensive (with tea, for example, a box of tea is often more expensive per kilo than a good quality loose-leaf tea sold by a specialist retailer). So what are we waiting for?

You like this post?
Comment

Your email address will not be published. Required fields are marked *

Share

Similar articles

Ecology: what if we take matters into our own hands?

23 June 2017

Ecology is rarely a priority for politicians, but why should we expect them to do everything? Why complain that the environment does not play a big enough role in political…

Share on Facebook. Tweet this!

Farmers diversify their crops

9 December 2016

This photo may seem odd, and rightly so: these aren’t tea leaves, but mint. However, this photo perfectly illustrates an aspect of my work. Many small producers around the world…

Share on Facebook. Tweet this!

Tasting teas by other farmers

2 March 2018

My first trip to Malawi was just over three years ago. Until then, nobody had sold tea from that country in France, and I’m delighted to have found some very…

Share on Facebook. Tweet this!

For My

1 April 2016

For many people who work with tea, it is not an industry like any other. There can be a lot of love in tea. A lot of generosity and humanity….

Share on Facebook. Tweet this!